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Home / REF Hair Care Products

REF Styling

Ref was started when a team of Swedish hair care professionals, shared the same insight: They found the end consumer was being ignored, confused and misguided. They wanted to solve these problems, They asked :

What could be improved?

What do the customers lack on the market today?

How should the hair care products of tomorrow look?

After intensive work with technicians, and the vigorous testing of hundreds of products and trying many different designs everything fell into place, and REF was born. A complete salon formula product line with an easy-to-understand information system.

In the strive to create REF as the natural choice for the conscious users of tomorrow, it was also made certain that several important aspects of the brand followed the principles and heritage from the country where REF was born.

REF is true to its Swedish origin, both in the production process and in the values of the REF brand and soul.

Ref Shaper 100 ml £9.50	Ref Dry Fiber 100 ml £9.50	Ref Paste 100 ml £9.50
Ref Mousse 300 ml £10.95	Ref Hold & Shine 300 ml £10.95	Ref Thickening Spray 400 ml £10.95
Ref Gloss Spray 150 ml £12.95	Ref Ocean Mist 150 ml £10.95	Ref Get It Straight £12.50
Ref Root To Top 400 ml £9.95	Ref Spray Wax 250 ml £10.95	Ref Hold Hairspray 300 ml £9.95
Ref Sculpting Gel 100 ml £9.95	Ref Stay Smooth 100 ml £12.50	Ref Curl Power 100 ml £10.75